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2010 Wrap Up

2010 was Liptember's very first campaign, helping raise over $55,000 to support national research and programs at the Centre for Women's Mental Health.

In 2010 Liptember was able to achieve the following:

  • Over $55.000 raised for the Centre for Womens Mental Health, the first gender specific mental health clinic in Australia.
  • Official Liptember Lip Shimmer produced by Burt's Bees Australia with 100% natural products.
  • Official Liptember Lip Shimmer sold in Priceline stores nationwide
  • Official Liptember iPhone App
  • 3,500 fans on Facebook
  • Liptember Ambassadors
    • Kelly Landry (Channel 9 Presenter)
    • Lydia Lassila (Olympic Gold medallist)
    • Molly Meldrum (Australian music icon)
    • Alyse Co'Cliff (International model)
  • National media coverage
  • Launch of the 'Amazing Liptember Twitter Race'
  • Over 150 people attended inaugural campaign launch.
  • Launch of the 'Leave Your Lips' competition
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